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Catch up on all the latest tech news, ideas and insights from the Recollective team.

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Recollective Live Activity Support Packages

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Dana Cassady
Recollective is very pleased to announce the launch of Live Activity Support packages. This new service can be added to any project that includes either Live Video Interviews or Focus Group activities. The package includes a Recollective representative to assist with project initiation and to join your live sessions to manage direct technical support to participants and backroom observers.
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Safety and (dis)comfort in qualitative research

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Dana Cassady
As researchers adapted their approaches to an online venue, we’ve observed a unique advantage that extends to another sort of safety, namely the safety offered by an online environment. Learn about our perspective on how online qual provides researchers with great versatility in creating a safe, comfortable environment that allows participants the freedom to share ideas and sentiments.
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Questions and Answers Long Term Insight Communities

Q&A: Long-Term Communities Panel Discussion

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Recollective
Learn more from our panel discussion on long-term insight communities as we follow-up with our answers to questions that were asked during the live session. Since these are questions we frequently get from our clients and customers on insight communities, we wanted to share our responses on a broader scale so everyone could benefit.
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Forms of Communities

Online Research Communities: Common Design Elements

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Dana Cassady
Research agencies that consistently conduct community based projects tend to do so using the same set of features and design elements for most of the projects they run. What design elements compose…
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Boosting Recollective Activity Socialization

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Dana Cassady
Recollective presents participants with numerous opportunities to collaborate and connect as a community. Primarily, this collaboration takes place within either Discussion Topics or Activity…
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Top 6 Must-have Community Features for Online Ethnographic Research

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Dana Cassady
An online research community is inherently ethnographic. A group of related individuals are engaged and observed with the aim of better understanding what defines them as a group. At least the…
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Symbiotic Trends at IIeX 2016

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Dana Cassady
A couple of weeks ago we were basking in the sunshine and heat of Atlanta, attending the Insight Innovation Exchange (IIeX) conference. Each year provides a fantastic opportunity to not only meet new…
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Research Community: Build Meaningful Interactions with Younger Audiences

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Dana Cassady
For interesting results, mix teenagers with a dash of alcohol in an online research community, garnish with lime (or the branding of your choice). Recently, the team here at Recollective supported…
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My New Favourite Question

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Dana Cassady
Not long ago I found myself in the midst of what was disguised as a quick online survey but proved to be a significant investment of my time. I opted in because I wanted to contribute; I opted out…
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Using Research Communities For Brand Loyalty and WOM

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Dana Cassady
One of the first projects I worked on as a marketing researcher was an ad testing study with an automotive company. As the study progressed, I found myself invested in a brand I previously had no…
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